STEP UP! Our home jersey 25/26 The Stuttgart Stäffele in the chest ring as a symbol of solidarity with our home city. What characterizes a VfB Stuttgart jersey and what does the city of Stuttgart actually stand for? The new home jersey for the 2025/2026 season answers these questions in a very special and unprecedented way by bringing together the two unmistakable recognizable features – the red chest ring, which turns 100 this year, and the Stuttgart Stäffele. It thus symbolizes the bond between the club from Cannstatt and its hometown in Kessel. Together with our new main sponsor LBBW on the chest and our long-standing kit supplier JAKO, the new playing kit with the motto “STEP UP!” is intended to combine regional roots and the ambition to keep moving forward.
This symbiosis is achieved through a modern and at the same time harmonious design in the club colors white and red as well as progressive structures in the chest ring and an innovative embossing over the entire jersey fabric. The embossed pattern not only gives the jersey a special feel and high-quality look, but is also made up of the iconic Stuttgart steps, the Stäffele. A closer look reveals, for example, the famous Eugensstaffel, the idyllic Sünderstaffel and the steps and stairs of the Cannstatter Kurve. The design is rounded off by white sleeve cuffs, which also contain parts of the fine embossed pattern, and a new V-collar, making the jersey a stylish companion both on and off the pitch.
